Exclusive Solar Leads,
Conversation Verified Before You Call
We call every lead before you do. By the time it reaches you, a real person on our team has spoken to the homeowner, confirmed genuine intent, and verified ownership. No form fills alone. No tyre kickers.
The difference: we work with you. You tell us what is converting, we refine your lead profile. The longer we work together, the better your leads get.
A lead system that improves over time.
Most lead providers get paid whether or not you close a single sale. They have no financial reason to care about your results. The incentive is volume: sell as many leads as possible, recycle old submissions, send anything in roughly the right state. Same leads to every installer, forever.
We built proprietary software that integrates directly with your CRM. It tracks which leads convert, at what system size, in which locations, and for which homeowner profiles. That close data feeds back into your targeting automatically. Over time, your lead profile shifts to match what your business actually wins, not what every other installer in your state is getting.
On top of that, every lead is conversation verified by our team before it reaches you. A real person speaks to the homeowner, confirms genuine intent and ownership, and makes sure they are ready to hear from an installer. By the time you call, they already know you are coming.
Installers on our program typically see 20 to 40% conversion rates. Shared leads from comparison sites close at 10 to 15%. The difference is not luck. It is a system that gets smarter the longer you run it.
We connect to your systems
Our software integrates with your CRM via API or webhook. Close data flows back to us automatically. No manual reporting, no spreadsheets.
We see what actually closes
The software tracks which leads converted, at what system size, in which locations, and for which homeowner profiles. Real close data, not guesswork.
Your lead profile is refined automatically
Our system uses that close data to adjust your targeting over time. Qualification criteria, homeowner profiles, and sourcing shift to match what your business actually wins.
Cost per acquisition drops
The longer the integration runs, the tighter the match between lead and installer. More of what you receive is what you close.
Why most solar leads don't convert.
Old submissions repackaged as new leads. Leads sent to installers outside their service area to fill volume quotas. No incentive to help you close because the provider already got paid. Here is where we are different.
| Feature |  | Most providers |
|---|---|---|
| Verification | check_circleEvery lead is called by our team before delivery. Genuine intent confirmed by a real person. | cancelForm fill only. No human verification. |
| Lead freshness | check_circleEvery lead is a fresh submission. Never recycled, never resold. | cancelLeads can be resubmitted, recycled, or resold to refill quotas |
| Service area matching | check_circleStrictly matched to your nominated postcodes. You will not receive leads outside your area. | cancelOut-of-area leads sent to fill volume targets |
| Lead exclusivity | check_circle100% exclusive, one installer only | cancelOften shared with 2 to 5 installers simultaneously |
| Installer vetting | check_circleStrict application process. We choose who we work with. | cancelAnyone with a credit card can sign up and buy |
| Feedback loop | check_circleProprietary software integrates with your CRM and automatically refines your lead profile based on real close data | cancelSame leads sent to every installer regardless of results. No system, no learning. |
| Qualification depth | check_circleRebate quiz, roof details, switchboard photo, energy bill, ownership confirmed | cancelBasic contact form or comparison form fill |
| Lock-in contract | check_circleNone. Month to month, cancel anytime. | cancelOften 3 to 12 months |
| Replacement policy | check_circle7-day replacement on bad contacts, no argument | cancelVaries, often none or difficult to claim |
We choose who we work with.
Most lead providers will sell to anyone with a credit card. That is how you end up with homeowners getting called by companies with no reviews, no accreditation, and no interest in doing good work. The homeowner has a bad experience, stops answering calls, and then the lead gets recycled to the next installer on the list.
We do not operate that way. Every installer who applies goes through a vetting process: SAA accreditation check, review history, and a conversation about how they run their business. Not everyone gets accepted. The homeowners we send leads to deserve a good installer on the other end of the call. And the installers we work with deserve homeowners who have not already been burned by three other companies first.
Reviews every application
Residential Solar Leads
Our core offering. Owner-occupied homes, pre-qualified through our rebate calculator.
Residential Solar Leads
Core productHomeowners actively researching solar for their property. Pre-qualified through our rebate calculator with verified contact details, property info, energy usage, and rebate eligibility. Owner-occupied only. No renters, no apartments.
Also available
Commercial Solar Leads
Business owners and property managers exploring solar for commercial premises. Systems from 10kW to 100kW+. Higher deal values and verified business intent.
Battery Storage Leads
Homeowners looking to add battery storage to new or existing solar. Fast-growing segment as electricity prices rise and battery costs fall.
What Comes With Every Lead
Every lead includes enough detail to prepare a quote before you pick up the phone. No cold contacts, no purchased lists.
Leads are generated through our solar rebate calculator, state guides, and comparison tools. Homeowners arrive knowing what they qualify for.
They are expecting your call before you make it.
The moment a homeowner submits their details, they receive a branded confirmation email from Why Solar. It tells them they have been matched with a local SAA-accredited installer and explains what the call will cover.
By the time your number appears on their screen, they know who is calling and why. That changes the conversation from a cold outreach into a warm, expected contact. No explaining yourself. No getting hung up on.
Great news, you've been matched with a local solar installer
Today, 9:41 AM
Great news, Thi!
You're eligible for solar rebates in New South Wales. We've matched you with a local accredited installer in your area.
Expect a call from your local installer soon
A SAA-accredited solar specialist will call you shortly to:
- ✓Confirm your rebate eligibility
- ✓Answer your solar questions
- ✓Provide a free, no-obligation quote
If you miss the call, they will try again or leave a message. You can also reply to this email with any questions.
What installers say.
“The feedback process made a real difference. After a few weeks the leads coming through were much better matched to what we actually close.”
“Unlike other providers where you just get a spreadsheet and good luck, these guys actually want to know what is and is not working.”
“No lock-in was the first thing that won me over. The quality improving over time was what kept me here.”
Why Buy Leads From Us
Quality, exclusivity, and a partnership that improves over time.
Pre-qualified, not just pre-filled
Every lead has completed our rebate quiz. They know their eligibility, have read about solar costs, and are ready to get quotes, not just browsing.
Geo-targeted by postcode
Leads are matched by postcode and state. You only receive leads in the areas you service, so every lead is relevant to your business.
100% exclusive
Every lead is sent to one installer only. No lead farms, no competing calls. You are the only company contacting that homeowner.
We vet every installer we work with
Not everyone who applies gets accepted. We check accreditation, reviews, and track record. Homeowners deserve good installers, and good installers deserve better leads.
No lock-in contracts
Month to month. Set your own lead caps, pause anytime, and scale when you have capacity. No penalties, ever.
Pay per lead
No monthly platform fees. No minimum spend. You pay only for the leads you receive.
7-day replacement guarantee
If a lead has an invalid contact or disputes ever requesting a quote, raise it within 7 days and we replace it. No argument.
Simple Pricing
Pay per lead. No monthly platform fees, no minimum spend, no lock-in contracts. Pricing is based on your location, lead type, and weekly volume. Contact us for a quote.
Only pay for qualified leads you receive
Cancel or pause anytime, no penalties
Daily, weekly, or monthly lead caps
Start Receiving Solar Leads
Tell us about your business and service areas. We will get back to you within 24 hours with lead availability and volume in your area.
You are not filling out a form into the void. Andy personally reviews every application and calls to discuss lead availability in your area.
Solar Leads by City
View local market data and lead availability for major metros.
Frequently Asked Questions
What does "conversation verified" mean?expand_more
What is the feedback loop and how does it work?expand_more
What types of solar leads do you offer?expand_more
Are your solar leads exclusive?expand_more
What is your replacement guarantee?expand_more
Is there a minimum spend or lock-in contract?expand_more
How are leads delivered?expand_more
How do I get started?expand_more
What areas do you cover?expand_more
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